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Ross & Ross Events Case Study

Ross & Ross Events Case Study

Ross & Ross Events, a leading luxury wedding and events catering business, wanted to optimise its corporate structure to enhance strategic growth and maximise chances for diversification. This case study highlights the collaborative efforts between the business owner and Critchleys, showcasing how our holistic approach to business, family and strategic tax planning played a pivotal role in implementing a successful first-time group structure.

Client Background:

Ross & Ross Events, a local Oxfordshire based business known for its premium catering services, was seeking to maximise its strategic opportunity and tax planning prospects.

Looking to the Future:

The previous company structure was fit for purpose as the business looked to establish itself and grow to a sustainable enterprise. As the Director looked to future, we discussed what opportunities he wanted to take advantage of. Ever the entrepreneur, there were a few different ideas to consider. Our aim was to suggest a new structure that aligned with the company's longer-term goals, afforded the business different opportunities, ensured ongoing tax efficiencies, and safeguarded the interests of the business owner and his family.

Critchleys' Approach:

Critchleys is always keen to know the client and their world, wanting to be with them every step of the way. After a few different discussions scoping out the main aims and objectives, our team prepared some initial ideas as to what could be achieved. Once the overall approach and outcomes were agreed, we planned the actions to be undertaken, incorporating our Business Services, Tax Advisory and Company Secretarial teams.

Key Outcomes and Impact:

The successful implementation of the group structure resulted in:

  • Enhanced growth and investment opportunities
  • Improved family tax planning and efficiencies
  • Increased succession planning prospects
  • Better protection of wealth

Client Testimonial:

"The advice and support received from Critchleys was instrumental in achieving a business structure that supported our future goals. Their expertise, dedication, and personalized approach made what is a complicated process, understandable and manageable as they guided us every step of the way. We now have a more robust foundation for future success." - Ross Whitmill, Director


The Ross & Ross Events group restructure stands as a testament to the power of good conversation, strategic financial planning and team collaboration. Critchleys is proud to have played a crucial role in empowering our client to embrace challenges, seize opportunities, and build a resilient future for his business and family.